Spring 2020
CRN: 84596
Instructor: Loupos, Pantelis
Day/Time: W 12:10pm-3:00pm
Location: Davis

Course Description
Teaches students how to use customer analytics to learn about and market to individual customers. Examines the different types of data analytics and how they fit into the customer relationship management world. 
Prerequisite: 204/404/404V
Formally, "Customer Relationship Management" 
Grading Policy: Letter
Concentration: Business Analytics, Marketing, STEM

Syllabus: Syllabus
Textpack: Text Pak Required Please note that you will get emailed when the materials are available. If you did not get an email and want to check, look for the Textpak Access Instructions announcement in Canvas, if they are visible, the materials are currently available.
Bookstore: No Textbook Required


Additional course information and materials are available on Canvas.